With 2011 galloping along and 2012 planning just around the corner, we’re excited to share our Brand Champion Health Check — a complimentary eBook designed to help marketers and business leads assess their company and brand’s health, and to consider what actions will power successful growth.
While the eBook centers on the Pharma and healthcare industry, it is also highly relevant to any consumer brand.
Champions know that staying in top health is critical and that early detection is key to avoiding costly down time and poor performance – can even mean the difference for survival. However, unlike the many patient health screens available or the ease by which consumers can go for their annual physical, marketers do not have ready access to a thoughtful, comprehensive health check-up.
The Brand Champion Health Check screens three parameters
The eBook includes links to helpful articles and recent books that are particularly relevant to the five risk factors. We wish to thank each of the authors for being able to leverage their valuable content.
We hope these pages will provoke plenty of ideas and discussion for boosting your business. We would be delighted to hear your thoughts or comments below.
Wishing your brand “good health”!
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Design credit: Laura Steur-Alvarez
Photography: iStockphoto, Getty, and Bigstock